This is Movement Made
At Movement Made we want to impact lives, not our planet. We offer minimalistic, natural and environmentally friendly workout and lifestyle products. In addition to this, every product comes with a digital learning platform, making fitness and movement training accessible from anywhere.
Our products are based on the philosophy and experiences of mover, coach and founder Sondre J. K. Berg, but we've teamed up with some of the best movers around the world to ensure that every little detail is perfect.
Our story
It all started in 2021 when mover Sondre Berg started getting questions about a t-shirt he wore in one of his instagram posts. The t-shirt featured Sondre's personal brand logo - Berg Movement that he had recently launched, offering educational content and training programs.
MERCH! A word that screams of fast fashion, overconsumption and low quality. One thing was for sure; Sondre would not take a part in this so he started researching sustainable materials, solutions and production. One thing led to the other and with a spark of inspiration and a realisation that bodyweight fitness products haven´t seen innovation in the last century, ideas started to emerge - he wanted to do something more, something bigger and better.
Sondre´s background as an engineer came in handy as he spent hours sketching prototypes, researching and sourcing the right products and designing solutions. Drilling, sawing, reaching out to manufacturers, trying and failing, and trying again. Fast forward to today and we are proud to offer innovative and minimalistic training solutions and active wear unlike anything else in the world.
responsible business
Careful research of raw material suppliers and production partners is standard procedure within the company. We only use production partners certifications proving sustainable production and conditions. In addition is suppliers and manufacturers selected based on geographical proximity to each other so that the journey is not longer than necessary.
Sustainability is at the core of Movement Made as one of the purposes is that the products themselves should only consist of environmentally friendly materials and do not contribute to unnecessary emissions - if it then applies to production or shipping.
The people behind the brand
Sondre Berg
Sondre is both our working machine and workout machine. He is the founder of Movement Made, and is also our innovator and community builder. Sondre turn ideas into real extraordinary, functional products!
Sunniva Brufladt
Sunniva is our designer and multifunctional creative soul. Her favourite calisthenics move is weighted pull-ups. At the moment baby Nori is working as her weight belt.
Stian G. K. berg
Stian takes care of business and operations. He loves anything that gives him a kick and is an independent multitalent. Right now, Stian is working on his first handstand push-up, but it'll likely be years until he catches up with his big bro.
Team members
Our team is what drives us forward and connect us to the ever growing movement community. Movement Made is driven by this community that inspires us to do better.